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Tracxn – Analyst Notes # 1094 – RetailTech

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A daily newsletter summarizing recent activity & interesting start-ups globally 

RECENT NOTABLE ACTIVITY –  RETAILTECH

  • Shanghai Dianda Information Technology, a retail technology solutions provider, raised $11M Series B funding. Link
  • Eagle Eye Solutions, a promotion management platform for supermarkets, retailers and hospitality firms, raised $7.7M Post IPO funding. Link
  • Yoobic, a platform of crowdsourced shoppers who help retailers to get visibility into their in-store execution, raised $5.3 Series A funding from Felix Capital. Link
  • SimpliField, a B2B SaaS product that enables companies to manage field audits, raised $4M Seed funding led by Runa Capital. Link
  • Dor, a provider of device and platform for store traffic tracking, raised $3.8M Seed funding led by Zetta Venture Partners and Vertex Ventures. Link
  • Mobaro, a mobile workforce management app, raised $3M in Series A funding from  VF Venture. Link
  • Invertex, 3D scanning-based fitting solutions for both online and in-store customers, raised $2M Seed funding led by OurCrowd. Link
  • Ubamarket, a shopping app for offline shoppers, raised $1.1M Angel funding. Link
  • Whodat, an augmented reality platform for product visualization, raised $600k in Seed funding from Ideaspring Capital. Link
  • Wasteless, a provider of smart labels with integrated dynamic pricing platform based on expiration date, raised $400k in Seed funding. Link

SOME INTERESTING STARTUPS FOUND

Retip App (2016, Maple Valley) – Rewards and promotion and digital receipt management app.
Syteful (2016, LA) – Location optimization platform for offline businesses.

LEADER BOARD – RETAILTECH

Payments – mPOS
Square (2009, SF, IPO) – A POS solution provider for the iPhone, iPad, and Android devices. Acquired Kili Technology, 80/20, FastBite, Caviar, Evenly, Framed, and BookFresh. Went public in 2015. Current market capital is 4.09B.
Revel Systems (2010, SF, $127M) – An iPad based Point of Sale solution. Backed by DCM Ventures and wcas.com.
ShopKeep (2008, NYC, $97M) – Cloud-based PoS software provider for retailers. Backed by Canaan Partners, Tribeca Venture Partners, Thayer Street Partners Management and Activant Capital.

Payments – Self-Checkout
Scandit (2009, Zurich, $13M) – Developer of software-based barcode scanning and data capture platform for smartphones, tablets, and wearable devices. Raised funding in a round led by led by Ariel Luedi, CEO at Hybris.
ShoppinPal (2011, Pune, $1.57M) – A mobile commerce and self-checkout platform for brick & mortar retail stores. Backed by Plug and Play and Steelhead Ventures.

Payments – Wallets
Yoyowallet (2013, London, $16M) – QR code-based mobile payment service provider and consumer behavior analysis. Backed by Imperial Innovations.
nanoPay (2010, Toronto, $10M) – Secure digital wallet by eliminating physical loyalty & payment cards. Backed by Goldman Sachs and Alchemist Accelerator.

Payments – Alternative Payments
Cinch (2014, NYC, $1.4M) – Platform that enables purchase on store credit for offline and online stores. Backed by Lool Ventures, Entree Capital, iAngels, SilverTech Ventures.
Sunbit (2016, Binyamina, Undisclosed) – Offline store payment via installments. Backed by SGVC.

Analytics – In-Store – Sensor-based
RetailNext (2007, San Jose, $190M) – Real-time in-store analytics using WiFi and Bluetooth sensors. Backed by Activant Capital Group, NGP, StarVest Partners and August Capital.
Trax (2010, Tel Aviv, $84M) – Image recognition solution for monitoring and analyzing retail shelves.
Euclid Analytics (2010, Palo Alto, $44M) – Provider of actionable shopper insights to brick and mortar retailers. Backed by Cox Enterprises, Benchmark, and NEA.
Brickstream (2000, Norcross, $36M) – Provider of behavior measurement technology for offline retailers. Backed by 

Eastward Capital Partners, Columbia Capital, and Mohr Davidow Ventures. Acquired Nomi in 2014.

Analytics – In-Store – Transaction-based
Profitect (2005, Waltham, $15.5M) – Technology platform that provides prescriptive analytics for retailers. Backed by Genesis Partners, Motorola Solutions, Cedar Fund, and Benhamou Global Ventures.
Coherent Path (2012, Boston, $8M) – Customer loyalty and predictive analysis. Backed by GrandBanks Capital, Boldstart Ventures, Common Angels, Sigma Prime Ventures, Stage 1 Ventures, and Converge Venture Partners.
Blue Ridge (2007, Atlanta, $6M) – Demand forecasting solutions provider. Backed by Vocap Investment Partners.

Analytics – In-Store – Multi Source-based
Manthan Retail (2004, Bangalore, $101M) – Analytics for retail and CPG brands. Backed by Norwest Venture Partners, IDG Ventures India, Temasek, SIDBI Venture Capital, ePlanet Capital, InnoVen Capital, and Eight Roads Ventures.
Market6 (2006, Ohio City, $5.5M, Acq.) – Big data analytics company catering to retailers. Backed by Western Technology Investment, Sevin Rosen Funds, and Rho Ventures. Acquired by 84.51˚ in August, 2016.

Analytics – Market Intelligence
Bazaarvoice (2005, Austin, IPO) – SaaS solutions that help brands to capture, analyze, and act on data from social media. Went public in 2012. Current Market Capital is $388M.
Fractal Analytics (2000, San Mateo, $125M) – Predictive and advanced big data analytics. Backed by 

Khazanah Nasional Berhad. Acquired Imagna Analytics and Mobius in 2015.

Customer Engagement – Suite
Capillary Tech (2008, Bangalore, $79M) – Platform managing the entire life cycle of customer data from acquisition, analysis, insights and activations. Backed by Sequoia Capital, NVP and Warburg Pincus.
Blue Calypso (2011, Dallas, IPO) – Developer of digital products and services to increase brand loyalty. Went IPO in 2011. Current Market Capital is $5.93M.

Customer Engagement – Clienteling
Starmount (2006, Austin, $13M, Acq.) – Customer engagement through in-store browser kiosks. Backed by Kayne Anderson Capital Advisors. Acquired by Infor on July 2016.
Toushay (2011, Ottawa, $6M) – In-store engagement solutions through various TouchPoints.

Customer Engagement – Augmented Shopping
Me-Ality (1994, Santa Clara, $48M) – Virtual fitting solutions provider to businesses. Backed by Northwater Capital and Nova Scotia Business.
Marxent (2011, Dayton, $14M) – AR & VR solutions for visual commerce. Backed by Detroit Venture Partners and Stage 1 Ventures.
Avametric (2012, SF, $10.5M) – Fashion software company that provides virtual fitting technologies for offline stores. Backed by Y Combinator and Khosla Ventures.

Customer Engagement – Navigation
Aisle411 (2008, St. Louis, $10M) – Indoor retail mapping and location service. Backed by Cultivation Capital.
Insiteo (2009, Colomiers, $4.87M) – Indoor navigation technology provider for offline retail. Backed by Creathor Venture.

Customer Engagement – Loyalty & Rewards
FiveStars (2011, SF, $105M) – Customer loyalty program which integrates with merchant POS systems. Backed by 

HarbourVest Partners.
Linkable Networks (2010, Boston, $40M) – Card-linked program which offers company with the ability to provide coupons. Backed by Converge Venture Partners, Bain Capital Ventures, and Blue Chip Venture Company.
Appcard (2011, NYC, $26.5M) – Loyalty platform providing merchants with effective tools to raise profits and increase customer retention. Backed by Founders Fund and Innovation Endeavors.

Customer Engagement – Feedback
Cloud Cherry (2013, Chennai, $7M) – Feedback app based on customer sentiment mapping. Backed by IDG Ventures India, The Chennai Angels, Cisco Investments, and Vertex Ventures.
Saygent (2009, Mountain View, $2M) – Mobile customer feedback and voice analytics. Backed by Innovation Endeavors, Karlin Ventures and Kima Ventures.

Marketing – In-store
Swirl Networks (2011, Boston, $32M) – Indoor location-based marketing platform. Backed by Hearst Ventures and SoftBank Capital.
ComQi (2005, NYC, $28M) – End-to-end technology platform to manage in-venue digital signage, mobile and social media. Backed by Ithmaar Bank.
YCD Multimedia (1999, Shefayim, $26.5M) – In-store digital media solutions. Backed by Pitango Venture Capital and Arts Alliance Ventures. Acquired C-nario in 2011.

Marketing – Proximity Marketing
Index (2012, SF, $26M) – Performance-based marketing for brick and mortar stores. Backed by General Catalyst Partners and Innovation Endeavors.
Eversight Labs (2013, Palo Alto, $27M) – Cloud-based solution that enables promotion testing by presenting digital offers to consumers that can be redeemed in-store. Backed by Emergence Capital Partners.
MaxPoint (2007, Morrisville, $11M) – Cross channel digital marketing through buyer-product mapping. Backed by Trinity Ventures.

Monitoring – Store Audits – CrowdSourced
Quri (2010, SF, $31M) – Retail intelligence company that provides compliance checks of store level operations. Backed by Matrix Partners.
Gigwalk (2010, SF, $18M) – Mobile-based platform that unites retail businesses with temporary workers to check store compliance. Backed by SoftTech and August Capital.
BeMyEye (2011, Milano, $10M) – Data gathering platform by utilizing the crowd source. Backed by 360 Capital Partners and Nauta Capital. Acquired LocalEyes on May 2016.

Monitoring – Store Audits – Internal Audits
GoSpotCheck (2011, Denver, $24M) –  An enterprise software for field-based teams. Backed by  Insight Venture Partners, 500 Startups, Techstars, Venture 51, and Point Nine Capital.
Zenput (2011, SF, $1.5M) – Mobile data collection for businesses with field employees.

Monitoring – Security – Theft Prevention
3VR (2002, SF, $59.5M) – Video intelligence solutions for real-time security to detect fraud and customer insights. Backed by Menlo Ventures and Opus Bank.
Iverify (2002, Charlotte, $52M) – Provider of innovative security solutions, including real-time remote monitoring services, for retailers. Backed by Driehaus Private Equity.
Agilence (2006, Camden, $24M) – Intelligent video auditing solutions to identify shrink. Backed by Arrowroot Capital and Laurel Capital Partners. Acquired Vidient in 2011.

Monitoring – Security – Fraud Detection
ChannelIQ (2009, Chicago, $12M, Acq.) – Online price monitoring solution for brand protection. Backed by Drive Capital. Acquired by Market Track on June 2016.
Sproxil (2009, Cambridge, $2.3M) – Mobile technology to combat counterfeit products. Backed by Acumen.

Store Automation – Electronic Shelf Labels
Displaydata (2000, Bracknell, $66M) – Electronic Shelf Labels to manage omnichannel pricing and promotions strategy. Backed by TTP Ventures and Lansdowne Partners.
Label Insight (2008, Chicago, $13M) – SaaS solution to develop a comprehensive view of the data on product labels. Backed by Cultivation Capital, KPMG and Mercury Fund.

Store Automation – Planogramming Solutions
EasyFill (2005, Ostersund, IPO) -Rotating shelf solutions for retail stores. Went public in 2007.
Revionics (2002, Austin, $57M) – Solutions for optimization of pricing, promotions, markdown, space, and assortment. Backed by Goldman Sachs and Sierra Ventures.

Store Automation – Robotics
Bossa Nova Robotics (2005, Pittsburgh, $23M) – Developer of in-store mobile information dispensing robots. Backed by Riverwood Capital.
Fellow Robots (2014, Mountain View, $225k) – Robot technology for retail stores to keep customers engaged. Backed by Plug and Play Tech Center.

Back Office – Suite
InContext Solutions (2009, Chicago, $36M) – Platform to create a virtual store simulation and design new in-store concepts, evaluate them with test shoppers and activate those concepts. Backed by Plymouth Ventures, Beringea and Hyde Park Angels.

Back Office – Inventory Management
Dynamic Action (2007, Redwood City, $15M) – Analytics solution catering to the retail merchandising. Backed by Accenture, ePlanet Capital, Frog Capital, and West Coast Capital.

Back Office – Inventory Management – Vending Solutions
Ubox (2010, Beijing, $85M) – Smart O2O vending machines where customers can make purchases through their mobile app. Backed by Carlyle Group.
Cantaloupe Systems (2002, SF, $19M) – Cloud-based mobile technologies that deliver an integrated end-to-end vending retail solution. Backed up Global Environment Fund Management and Foundation Capital.

Back Office – Asset Recovery
Optoro (2010, Washington DC, $119M) – Asset recovery solutions for distressed inventory of retailers and manufacturers. Backed by Kleiner Perkins Caufield & Byers and Revolution.

Back Office – HRTech – Recruitment
Staffly (2014, SF, $1.96M) – On-demand staffing solution for retailers. Backed by ff Venture Capital.

Back Office – HRTech – Workforce Management
Reflexis (2001, Dedham, $38M) – Provider of real-time store execution and workforce management solutions. Backed by Sageview Capital and Pequot Capital.
Theatro (2012, Dallas, $9M) – Solution for increasing workforce productivity. Backed by Khosla Ventures.

Leaderboard includes all the top funded, IPO and successfully running bootstrapped companies along with their location, founding year and funding amount.

For latest updates visit RetailTech feed.


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